Automated optimisation of budget among all marketing channels.
Every consumer interaction is taken into account and used to calculate the contribution of every advertising channel. A distinction is made between direct effects and long-term effects, so that we can compare above-the-line with below-the-line.
Get more stable and overall profitable results with Adwords.
Clients experience that the time that is spent on manual adjustments can be reduced.
A refined dialog with potential customers requires a deep understanding of their behavior.
Our system can calculate the probability of any event that could be relevant and apply that properly to get better results.
We collect data via a pixel and use these data for real-time decisions about email, display, and other channels.