Predictive modelling

A refined dialog with potential customers requires a deep understanding of their behavior.
We collect data via a pixel and use these data for real-time decisions about email, display, and other channels.
Our system can calculate the probability of any event that could be relevant and apply that properly to get better results.

Media optimiser

The software offers advertisers automated optimisation of budget among all marketing channels.
Every consumer interaction is taken into account and used to calculate the contribution of every advertising channel.
A distinction is made between direct effects and long-term effects, such that we can compare above-the-line with below-the-line.

Adwords Optimiser

Better results:

• Generate more revenue with Adwords.
• Let this optimiser change your campaign settings such that revenues are increased.

Side effects:

• Our clients experience that the time that is spent on manual adjustments can be reduced.
• Due to automation results will be more stable over time.